The Laughing Cow partners with Monchhichi for an exclusive collab

Image credit: The Laughing Cow x Monchhichi

Collectible collaborations continue to dominate supermarket aisles, and the latest one to catch our eye is The Laughing Cow x Monchhichi. Available for a limited time, the collaboration lets shoppers redeem an exclusive tote bag and mystery keychain with a minimum spend on The Laughing Cow products.

Toy Story x LiHO Tea: New Drinks And Limited Merch To Drop On 18 June

For the uninitiated, Monchhichi is a beloved Japanese monkey character that first debuted in 1974 and has since gained a cult following worldwide thanks to its signature thumb-sucking pose.