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Best souvenir snacks to buy in Japan
For some, shopping’s a quintessential part of every holiday to Japan. With the SGD to JPY exchange rates hitting record highs in recent times, now’s the best time to go on a shopping spree in between your Mount Fuji day trips and obligatory konbini runs to Lawson and FamilyMart.
But, you can’t forget about the folks left stranded back in Singapore. You’ve already teased them with snippets of cherry blossom season on Instagram, so it’s only right to dabao a couple of Japanese souvenir snacks AKA omiyage to quell their jealousy. From fan-favourites like Shiroi Koibito cookies to lesser-known regional specialties, here are some to keep an eye out for.
Breakdown of souvenir snacks in Japan
| Souvenir snack | What is it | Price | Best place to buy |
| Ishiya Shiroi Koibito | Langue de chat cookies sandwiching a white chocolate filling | From ¥777/ box of 9, ~S$6.35 | Hokkaido |
| Rokkatei Marusei Butter Sandwich | Butter cookie with white chocolate, butter & rum‑soaked raisin filling | From ¥580/box of 4, ~S$4.74 | Hokkaido |
| Tokyo Banana | Banana-shaped sponge cake with banana custard filling | From ¥691/box of 4, ~S$5.65 | Tokyo |
| Butter Butler | Small French cake with an intense butter flavour | From ¥1,080/box of 4, ~S$8.83 | Tokyo |
| Yatsuhashi | Comes in a baked, crisp cookie form & a raw version made from folded sheets of glutinous rice flour with a core of paste | From ¥950/pack of 48, ~S$7.77 | Kyoto |
| Momiji Manju | Maple leaf-shaped cakes with sweet filling | From ¥... |
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